One last post about politics before going back to marketing.
Following the leaders’ debate in French, Muguette Paillé became a star in Québec. She’d asked the tough question to the leaders in a pre-taped segment aired during the debate. The leaders jumped over each other to answer and show genuine concern for her needs. She became a social media sensation and the more ‘traditional’ media amplified the story. She was referred to as this election’s Joe the Plumber.
Guess what?
Madame Paillé has a fresh new MP in her Berthier-Maskinongé riding. Her name is Ruth Ellen Brosseau. She is 27 years old and was elected as part of the orange ‘crush’. She has never visited the riding and, so far, she’s staying quiet. She isn’t a plumber but she is the assistant manager of Oliver’s Pub in Ottawa.
Madame Paillé got a House of Commons of the people, by the people, for the people and Ms. Brosseau got a new job.
Those who were tired of ‘professional’ politicians should be pleased.
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