A follow-up to a recent post about the federal Liberals’ advertising in Québec.
The campaign was described by its creator as the first of several courses in a long meal. I may have missed the next course but it seems the impact of the first dish wasn’t what the chef expected. Here's one of the spots.
An Angus Reid Strategies opinion poll conducted from October 13 to 14 (roughly five weeks after the feast began) suggests that Ignatieff’s momentum is plummeting in Québec.
From the report:
For the Liberals, the situation is much tougher than it was at the start of the summer. The latest survey shows a drastic drop for Michael Ignatieff, particularly when compared with a poll that was conducted just days before he withdrew the party's support for the Tory minority government. The Grit leader is markedly seen as more arrogant and inefficient than he was two months ago.
While there were of course a few unforeseen developments in Québec since this campaign started (Denis Coderre’s resignation as Québec lieutenant wasn’t on the menu), the carefully planned meal might now require some improvisation or at least a careful look at some of the ingredients used.
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